GEN-C and 7dots merge and become Brightfox

Brightfox Varia

Thanks to the merger, Brightfox is one of the most important Salesforce partners in the Benelux.

Today, 7dots and GEN-C announced a merger as they will continue together under the name Brightfox, with more than 100 specialist they become one of the most important Salesforce-partners in the Benelux.

The increase in scale should help the merged company to win even larger projects, particularly in Salesforce’s enterprise market segment. As a Salesforce Platinum Consulting Partner, Brightfox already has all the required certifications. By increasing their scale, they want to maintain their strong growth. The ambition is to become the leading Salesforce Competence Center in the Benelux.

More than 100 customers in different industries

From the offices in Amsterdam, Breda, Kontich, and Herentals, Brightfox offers services for both strategic, tactical and operational support for all Salesforce applications.

Together, Brightfox integrates and maintains Salesforce applications for sales support, field service, communities and marketing for more than one hundred European customers. Brightfox specializes in the following sectors: retail, government, services, manufacturing and the travel sector.

The services, competences and knowledge of GEN-C and 7dots are very complementary. Which explains the decision to join forces and continue together as one organization. For strategy and implementation of Salesforce Marketing and Pardot Marketing Automation, Brightfox works closely with its partner Harvest Digital.

Further develop new knowledge areas

To reinforce their growth ambitions, Brightfox will also further increase the number of certifications in the new knowledge areas of Salesforce, such as business intelligence, e-commerce and integration. Further internationalization is on the agenda at a later stage of the three-year plan.

Tommy De Haan, Managing Partner

Saskia Blommaers, Managing Partner

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