High Quality Salesforce Development

About company

SWIFT is a global member-owned cooperative and the world’s leading provider of secure financial messaging services.
Their messaging platform, products and services connect more than 11,000 banking and securities organizations, market infrastructures and corporate customers in more than 200 countries and territories.
Whilst SWIFT does not hold funds or manage accounts on behalf of customers, they enable our global community of users to communicate securely, exchanging standardized financial messages in a reliable way, thereby facilitating global and local financial flows, and supporting trade and commerce all around the world.

Business challenge

SWIFT has chosen Brightfox as a trusted partner to provide high-quality solutions in a managed service way for all Salesforce.com development.
Business Concept: Work as one team with an agile mindset and deliver quality.
The SWIFT team is a mix of internal SWIFT specialists and external Brightfox consultants to extend knowledge in various business domains like Salesforce.com, Integration, Selligent, … .

Approach & Services

A team of certified Brightfox consultants are working SCRUM-based, with a continuous Sprint interval of 3 months, and deliver a high quality Salesforce development cycle.

In addition, we are using Einstein Analytics to help guide sales reps to high-probability accounts and opportunities while flagging at-risk accounts Complex application to managed both sales and service processes between Swift and their customers and contact.
Active lead management to connect to potential customers, using Selligent marketing automation.
Sales Cloud is used to track opportunities, order, invoices and payments (subscriptions).
Service cloud is the most important part of the application. All questions and complaints, logged by customer are handled by agents using service Cloud, with CTI integration, knowledge and escalation process.

Brightfox was responsible for the following:

  • Salesforce configuration and development
  • Release Management
  • Complex integration to internal and external systems
  • Business Intelligence – Einstein Analytics dashboards
  • Selligent Marketing Campaign/journeys design and execution

Product solutions

  • Salesforce.com Sales Cloud Unlimited
  • Salesforce.com Service Cloud Unlimited
  • Salesforce.com Einstein Analytics
  • Selligent Marketing Automation
  • 3rd party App Exchange applications (like Bomgar,…)
  • CTI integration (NewVoiceMedia)

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